We were a pair of busy corporate professionals from Dubai with a passion for fitness and fashion. As years went by, we became more and more involved in fitness because it was the best release for hectic and stressful routines. We found ourselves frustrated and perplexed by how difficult it was to find the best in class gym wear that could stand up to seriously intense workouts and also give off a prime look.
This was our dilemma, two workout enthusiasts without access to gym gear that’s not only stylish but stands to the toughest of workouts!
That’s when we got the idea for SQUAT WOLF. It was clear to us that many of the big brands were already offering best in class quality. However, their designs are pretty monotonous with no finesse. We set out to challenge the status quo and offer gym gear with similar best in class quality but most importantly, dominates in the style department.
Every product on our shop has been engineered for active life from fit to stitch to fabric with gym goers in mind, and to fulfill our vision of what gym wear should be. Born in Dubai, we have enlisted loads of UAE trainers and everyday gym goers in our local community to help us design our products, select our fabrics and other materials. And we have loved every minute of it.
It comes down to this: We believe that good things come to those who sweat, and that good gym wear should help you feel good and look good while you sweat.
That’s our story. We are SQUAT WOLF. Born in Dubai. Engineered for GYM.
TRUE ATHLETIC FIT®
Gym Athletes shouldn’t compromise on ‘Performance’ for ‘Style’ or ‘Fit’. They need gear that accentuates their v-tapered physique. Gear that fits right and is especially made for their ‘athletic shaped bodies’.
SQUAT WOLF works with gym athletes from different backgrounds to make sure our fit is true to their size and fits perfectly in the right areas and on the right muscles. We call it “True Athletic Fit®“.